The Implementation of Corporate Social Responsibility: As a Means to Realize Self-Reliant Communities in Cibodas Village
By JUBAIDAH HASIBUAN. FRISKA INDRIA NORA HARAHAP
Corporate Social Responsibility is an activity in order to realize social action and environmental improvement, which ultimately is for the sustainable economic development to improve Self-Reliant Communities, quality of life and friendly environment that benefit both the company itself, the local community. The purpose of this study is to analyze the pattern of implementation of CSR program in Kampung areng, Desa Cibodas, West Java. Focus research on CSR programs related to community empowerment to realize the self-reliant communities. CSR practices in Kampung Areng through biogas program, which is one of the co-operation program KPSBU (Cattle Breeders Cooperative North Bandung) and PT Energi Persada Bandung. In this study, data collection through document review and in-depth interview to local community, village government. The findings showed that the implementation of CSR is growing the awareness and willingness to communities with waste utilization of cow dung as a primary source of biogas. The results of the program are people who are able to process the waste into renewable energy and fertilizer. In addition, people can reduce dependence on LPG (Liquefied Petroleum Gas) for their daily needs and reduce pollution caused by waste. The creation of a dynamic society and harmony with the environment. And finally, these ways is an important aspect that should be the main focus for CSR programs, which has the principle of empowerment, such that the result is a self-reliant communities on various aspects.